The PARZ Pro Shop at WGC
Located at the heart of the club, the new PARZ Pro Shop brings performance, fitting and premium golf gear directly to WGC London
Book a Custom Fitting
The newly opened PARZ Pro Shop at WGC London is more than a shop - it’s a personalised golf experience. Backed by data, driven by service, and stocked with trusted brands, this is your one-stop destination for better gear, smarter fittings, and expert advice.
PARZ is known for its “Precision is Personal” ethos - and now, you can experience it on-site.Whether you’re upgrading your driver, rethinking your wedges, or just want the best fit possible, the team is here to help — no pressure, no guesswork.
PARZ is known for its “Precision is Personal” ethos - and now, you can experience it on-site.Whether you’re upgrading your driver, rethinking your wedges, or just want the best fit possible, the team is here to help — no pressure, no guesswork.
Fitting
Precision Comes Standard
Custom fitting is at the core of the PARZ experience. Using TrackMan technology, our team provides data-backed fittings tailored to your swing, goals and game. From beginner to elite, every golfer deserves equipment that fits.
Fit


Retail
Only What Works
Stocking a focused selection of top golf brands, PARZ curates every product with care — from clubs and bags to apparel, balls and gloves. You'll also find WGC London-branded gear and seasonal exclusives.
Shop
Space
Modern by Design
The shop has been designed in line with the PARZ aesthetic — clean, minimalist, and welcoming. It’s a space that reflects the club’s evolving feel: elevated but accessible, modern yet rooted in tradition.
Design

Ready to Find the Right Fit?
Book a custom fitting session at the PARZ Pro Shop, right here at WGC London
Frequently asked questions
Your Shop FAQs
Do I need to be a member to use the shop?
No — the PARZ Pro Shop is open to all visitors and guests.
How long does a fitting take?
Standard fittings take around 60 minutes. More time can be arranged if needed.
What brands do you stock?
We stock leading performance brands across clubs, balls, apparel and more. Product lines are reviewed and updated seasonally.
Can I demo clubs before buying?
Absolutely — demo options and TrackMan analysis are included in every fitting session.
Do you sell WGC London merchandise?
Yes — exclusive WGC-branded items are available in-store only.